increase in website leads
increase in mobile users
Thomson & Bancks Solicitors is a legal practice based across three offices; Tewkesbury, Pershore and Cheltenham. Their mantra is to be trusted and dedicated to their local areas, offering legal aid to both individuals and businesses.
When we first met with Thomson & Bancks, they were seeking to move away from Quality Solicitors, the organisation that they had been members of for 2 years. The move required a full revision of their identity and brand, with new printed literature and a responsive website top of their wish list.
Designing a brand for both digital and print material as well a fully responsive website brings a certain set of challenges. S2F understand the requirement for consistency with each new piece of branded work that leaves the studio. We make sure the brand is maintained across every platform; from advert submission to social media posts, or from new website content to printed service brochures.
Through our virtual marketing service, we have been working closely with Thomson & Bancks, communicating without fail on a weekly basis and acting as their dedicated marketing department. S2F deliver not only the day-to-day marketing requirements but also the more creative output required for specific events and publications, (Including a playful advert submission for the Tewkesbury Medieval Festival 2017). This brand consistency is evident also on their fully responsive website, which we knew had to serve as the home for local people to find informative and clear information on their legal services.
“We were first approached by Thomson & Bancks to support their efforts in positioning themselves as the go-to experts in their regions.
They were under a generic ‘Quality Solicitors’ brand, which did not align them as a premier brand in their geographical target area. Once a strategic plan was in place, we had the great pleasure of producing a new high quality brand and associated collateral. We are now pleased to say that Thomson & Bancks have achieved their growth objectives and greatly improved brand awareness.
We have very much enjoyed working on Thomson & Bancks’ new brand, providing them with a website that supports each legal discipline that they offer, while providing an interface for their clients and new users to navigate with ease. It’s an informative, dynamic and practical website.”