Increase in social media impressions
Increase in e-shot interactions
Zeta are manufacturers and designers of industry leading electronic vehicle control products. Their aim is to reduce fuel consumption, CO2 emissions and accidents.
Our brief when we were approached by Zeta in 2016 was to support the sales team with taking the new EconoSpeed product to market and achieve trials in commercial vehicle fleets. A strong coordinated approach across print and digital media was imperative to gaining market and brand recognition.
“We have really enjoyed working with the new EconoSpeed product. Designing a new brand from scratch is both enjoyable and challenging. We wanted the brand perception to be both dynamic and high-end to portray the high degree of technology that went in to developing and manufacturing this product. Our full service offer to Zeta included web design, social media management, printed marketing material, and many online activities. We can’t wait to see how EconoSpeed becomes the go-to name within their target markets.”