Warren Albutt
Managing Director
Graphic design is everywhere in everyday life, from a logo on a shop front, to the menu in a restaurant, to TV advertising. Graphic design consumes us in everything we do, see, feel, and engage with. Graphic design is one of the strong arms of output when it comes to branding and marketing. The design is the make-up on a face, it gives your company a brand, tone, style and feel that a consumer understands and relates to.
At S2F Marketing, we have very skilled people who are dedicated to producing high quality, meaningful design that ensures your branding is on point. No matter the output, from a digital campaign to the humble business card, the design needs to be consistent.
Nowadays, there is a greater need for graphic design to reach into more disciplines that create a higher impact to a larger audience, so we have to design for both print and digital mediums, going from millimetres to pixels, then also consider scale as a lot of graphic design for social media ends up in your hand (on a mobile phone).
We have the skills in-house to design logos which is applied to a majority of our work. We consider colour, scale and memorability. Think of the classic Nike flick, or the McDonald’s ‘M’: both basic in shape, but memorable and scalable across all platforms of social media, large format and print.
S2F can design a brand using illustrations, icons and manipulated photography, using Photoshop to create a wonderful looking visual that can then be applied to both print and digital format. We ensure the graphic design can be tailored to the platform or specific job because a brochure designed for print is a different beast to a brochure that would be downloaded onto a PC. We must take into consideration the scale of design, word count, design/page setting because reading a printed brochure in your hand is different to scrolling on a PC screen or even a phone. This goes back to how a piece of graphic design is going to be used.
When the team has established the key elements of the graphics, we swiftly begin to evolve these elements into a brand that will establish how the company is perceived, so depending on the strategy and objectives, these characteristics could be quality, sincerity, and trustworthiness for example.
At S2F, we pride ourselves on having a strong understanding of our clients, whether they galvanize steel, clean trains or make wire for springs. This understanding enables us to output a strong, accurate and meaningful set of graphic design elements that communicate the company’s ethos, and above all is appealing to its identified target audience.
Do you think you could benefit from our graphic design services? Please contact us now to find out more.
What we’ve achieved over the last two days has been nothing short of phenomenal. S2F has been a pleasure to work in partnership with! This has left us all thinking about what comes next in the Nielsen. Thanks again for all of the hard work and support your giving us!
Graham Robertson Head of Sales, Nielsen
I just wanted to say that I think you have done a great job on the website. The photography etc is great giving the right look, feel and overall impression of the company; way beyond anything PMP has had online before. It will be interesting to see what comes from the marketing initiatives I know you are planning to drive prospects to the site.
Simon Lane Chairman, PMP Essex
I’ve worked with S2F for 8 years, their service has always been ‘spot on’.
Richard Wileman Managing Director, Wileman Fleet
We have been working with S2F for a number of years now and their professionalism and creative design has taken our brand to the next level. By creating a structured and proactive marketing strategy for our company we have seen a huge increase in sales over this period.
Ian Bytheway Managing Director, Conveyor Units
In S2F we have finally found a marketing company that has genuinely strived to understand our growth opportunities, and their experience has both strengthened our strategy, and focused our customer offering
Richard Barton Group CEO, Strip Tinning
S2F understand design and appreciate the overall strategy of sales and marketing. A group of OEMs such as us need a return on our investment. We need to make sure that all marketing is in line with our business objectives and reinforces the sales and marketing goals and deliverables.
Peter Davies Chairman, MAN Group
S2F are innovative and proactive marketeers who take the time to really understand what our customer wants.
Chris Wood Managing Director, DWV
S2F really understand our business. I would gladly recommend them to anyone.
Adam Land Operations Director, TechnoGroup
S2F Marketing have been a massive help in supporting Magic of Milly. Websites, branding and supporting our events. I would recommend S2F to any charity looking to grow
Emma Hill Founder, Magic of Milly
S2F impressed me from day 1, as we had some immediate needs – a global partners event within a few days of my 1st discussion with Warren. He mobilised a team to support what turned out to be a very successful event, and we haven’t looked back since. Many thanks to Warren and his excellent team, they feel like an integral part of our company.
Alan Peel Chairman, Impression Technologies (ITL)
S2F Marketing have been instrumental in the success of Freddie’s Wish. Creative, supportive, and always a pleasure to deal with. S2F really understand the charity sector.”
Charlotte Founder, Freddie’s Wish
With 720% increase in online lead generation, S2F have contributed massively to our fantastic growth over the last 10 years.
Matthew Rose Sales Director, MWA Technology
Since 2005, we have scoured the West Midlands and surrounding areas for people who understand and live by our ethos ‘look after the customer and success will look after itself’. We are all experienced, creative, and conscientious marketers with focused areas of expertise. Combined we are a force to be reckoned with; an ideal marketing team for any business looking to stand out from the crowd.
Managing Director
Operations Director
Creative Director
Technical Director
Account Manager
Design Team Leader
Graphic Designer
Graphic Designer
Copywriter/PR Team Leader
Content Creator
Videographer & Photographer
If you’re looking to speak casually to an expert about a possible retainer or a specific marketing project, just fill in the form and we’ll come back to you that same working day.